"We're Kkanbu"... A Different Way to Enjoy 'Squid Game'

Would You Participate in This Game Where You Trade 45.6 Billion Won for Your Life?

These days, there is a drama that has reached a level where you can't join conversations without having seen ‘this’. It is the Netflix original series drama, ‘Squid Game’. For those who haven't watched it yet, let's introduce a way to enjoy watching Squid Game even more. Even if you've already seen it, binge-watching Squid Game on Netflix multiple times is no big deal. How about watching it again like this?

What’s the charm of Squid Game?

Photo by Netflix

According to Netflix on the 13th, over 111 million subscriber households have watched ‘Squid Game’. Considering that the UK drama ‘Bridgerton’, the all-time top hit, recorded 82 million views, this is truly an astonishing figure. Perhaps after this press release was issued, more viewers curious about ‘What kind of drama is this that it’s so popular?’ started watching it.

The editor also finished binge-watching ‘Squid Game’ (aka ‘O-Game’) right after its release. If I were to pick three charms of ‘Squid Game’, they would be the dazzling sets, the explosive acting skills of the actors, and the fun of interpreting the characters’ actions. The provocative premise of risking one’s life for 45.6 billion won is the main item of the drama. The key is to read the human desires, conflicts, and honest emotions that arise in desperate situations!

◇ What is ‘Kkanbu’?

‘Kkanbu’ is a team formed by hooking pinky fingers together when playing games like ddakji (Korean paper tile game) or marbles. In other words, it is a kind of slang meaning friend or partner. In the drama, actor Oh Young-soo, who plays Oh Il-nam, says, “We’re kkanbu. Between kkanbu, there’s no yours or mine.” This line comes from a situation where one endures sacrifice for the other. As the drama became a hit, many people started using this as a kind of meme (meme, catchphrase).

There was news that ‘Kkanbu Chicken’, which used the meaning of ‘kkanbu’, tried to recruit Oh Young-soo as an advertising model, but the contract was ultimately not finalized. However, Kkanbu Chicken rode this momentum and launched a new product, ‘Squid Chicken’. What’s going on with the product development team working so hard…!

When watching Squid Game, especially episode 6 ‘Kkanbu’ part, enjoy Squid Chicken!

Photo by Kkanbu Chicken Instagram

Photo by Kanbu Chicken homepage

This Squid Chicken contains the spiciness of jalape?o and Cheongyang chili peppers, the sweetness of corn kernels, and squid all together. On top of that, it comes with a refreshing onion lemon sauce, making it perfect as a snack to enjoy with beer. The harmony of sweet, salty, and spicy says it all. Another point is that the recipe was developed by a Michelin 3-star restaurant chef! Just by ordering one whole chicken, you can enjoy various tastes and textures including chewy squid and crunchy corn kernels.

Squid Game, which is even more interesting with intertwined stories of many people, and Squid Chicken, which catches the eye with its unique combination. These two items share the common traits of variety and harmony. Moreover, since the chicken is attracting attention thanks to the popularity of ‘Squid Game’, eating it while watching the drama could be quite an entertaining combination, don’t you think?