[Asia Economy Reporter Dongwoo Lee] Asiana Airlines announced on the 8th that it has achieved first place in the aviation sector for seven consecutive years in the '2021 Korea Customer Satisfaction Index (KCSI)'. Since the evaluation of the aviation sector began in 1995, the company has ranked first 23 times out of a total of 26 evaluations.
Asiana Airlines received high praise for its 'Asiana Care+' integrated quarantine and prevention program ensuring customer safety against COVID-19, as well as services reflecting customer needs such as the A380 domestic and international sightseeing flight products.
In particular, through systematic quarantine enhancement measures such as expanding non-face-to-face services, cabin crew wearing protective clothing to block transmission during service, implementing social distancing, strengthening disinfection measures, and ensuring safety during meals, customers were able to board aircraft with peace of mind.
The KCSI, hosted by the Korea Management Association Consulting, is a comprehensive index indicating customer satisfaction with products and services in various domestic industries. Every year, it conducts objective evaluations and announces brands preferred by customers.
This year’s customer satisfaction survey in the 'aviation sector' was conducted targeting domestic flight passengers aged 18 to under 64. The survey period lasted about four months from mid-April to mid-August 2021, and was conducted through household visit interviews.
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