KB Kookmin Bank Liiv Real Estate App Surpasses 2 Million Downloads

Selected Outstanding Suggestions from Customers Who Provided Improvement Feedback to Receive Shinsegae Gift Certificates

[Asia Economy Reporter Park Sun-mi] KB Kookmin Bank announced on the 28th that the Liiv Real Estate (Liiv Budongsan) app, a real estate information platform, surpassed 2 million downloads just five months after reaching 1 million downloads.

Liiv Budongsan, which presents real estate information in an easy-to-understand way based on maps, is a differentiated real estate platform where users can check various price information in one place, from KB market prices to actual transaction prices, listing prices, official prices, artificial intelligence (AI) predicted prices, and villa prices.

Liiv Budongsan, which officially launched its app and website simultaneously in February this year, has continuously introduced new services since the platform's release. At the end of June, it added a location feature that allows users to check five location themes on the map: Chosegwon (elementary schools), Yeoksegwon (subway stations), Uisegwon (hospitals and clinics), Haksegwon (academies), and Ssegewon (Starbucks). It also supports the 'Dark Mode' feature for night vision protection, a first for real estate apps. Additionally, it opened the 'Sale Home' containing the latest subscription information and the 'Liiv Budongsan Broker Hub' for member brokerage offices.

Furthermore, Liiv Budongsan operates a bulletin board where users can freely leave reviews to reflect customer opinions. Every month, 10 customers who leave excellent feedback that has been reflected in platform improvements or can be applied to future services are selected to receive Shinsegae mobile gift certificates as part of a reward event.

A KB Kookmin Bank official said, “Liiv Budongsan aims to serve as an information hub that gathers various real estate information in one place,” adding, “We will continue to improve and advance the platform by reflecting customer feedback and grow it into Korea’s representative real estate platform.”