Woongjin Foods, Victoria 10 Million Bottles Sold Celebration Event

[Asia Economy Reporter Lim Hye-seon] Woongjin Foods is holding an event to celebrate Victoria's monthly sales surpassing 10 million bottles.

According to Woongjin Foods on the 17th, Victoria has exceeded 10 million bottles in monthly sales for five consecutive months. Victoria has firmly established its position in a short period by maintaining a high sales growth rate of around 100% annually, leading the sparkling water market. To date, it has recorded cumulative sales of 270 million bottles.

Woongjin Foods is conducting an event on its official Instagram and Facebook until the 23rd. To enter, participants must leave a congratulatory comment on the event post celebrating Victoria's monthly sales of 10 million bottles. A total of 20 winners will be selected by lottery to receive Victoria products.

Victoria is Woongjin Foods' sparkling water brand launched in April 2015. From the beginning, instead of relying on offline distribution channels such as convenience stores and marts or advertising, it enhanced competitiveness by offering a larger 500ml product tailored to the online market, where word-of-mouth from actual consumers is more effective. Additionally, it offers the most flavors among domestic sparkling water brands, with a total of 16 flavors, expanding consumer choices.