Paris Baguette Ice Cup ‘Big Eau (BIG EAU)’, Heatwave Relief Event

Paris Baguette Ice Cup 'Big Eau (BIG EAU)'. Photo by Paris Baguette

[Asia Economy Reporter Moon Hyewon]Paris Baguette announced on the 4th that it will hold a reusable ice cup 'Big Eau (BIG EAU)' event to welcome the summer season.

With the theme of overcoming the heatwave during the scorching summer, from the 5th to the 11th, customers who purchase 'Big Eau (recommended retail price 2,500 won)' will receive a 1,000 won discount through the Happy App.

Big Eau contains a transparent cup filled with baseball-sized spherical ice cubes that melt more slowly than regular ice, making it perfect for enjoying various home drinks such as whiskey and highball, as well as juices and coffee. Additionally, the luxurious atmosphere created by the spherical ice has received positive responses as a popular SNS certification item among the young MZ generation.

Designed in collaboration with world-renowned designer Karim Rashid, Big Eau boasts a stylish design that embodies the waves of water and offers a stable grip that fits comfortably in the hand. It is an eco-friendly reusable product that can be used semi-permanently.