[Asia Economy Reporter Lim Chunhan] Lotte Mart announced on the 30th that it has launched five types of animal welfare sous-vide chicken breasts, combining eco-friendliness, health, and unique cooking methods.
This product is characterized by using chicken certified for animal welfare as the raw material and processing the chicken breast, a popular item in diet menus, using the sous-vide method. Sous-vide is a European cooking technique that cooks food slowly at a low temperature below 100 degrees Celsius in a vacuum pack, rather than directly heating or baking it in an oven as in traditional cooking methods. This preserves the original taste, aroma, and nutrients of the ingredients while providing a tender texture and moisture.
Lotte Mart will offer a 30% discount on the five types of animal welfare sous-vide chicken breasts to customers using the mobile application ‘Lotte Mart GO’ until the 4th of next month.
A Lotte Mart representative said, “There is a clear demand from customers seeking food that considers not only taste but also the environment and health from the raw materials,” adding, “We will continue to plan various new products reflecting customers’ value consumption trends and demands.”
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
