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Donghwa Enterprise Expands Textile Board Hardwood Flooring 'Natusjin' Product Line

Introducing the Nation's Largest Wide Wood-Patterned Timber Flooring, Setting a New Trend in the Flooring Market

Donghwa Enterprise Expands Textile Board Hardwood Flooring 'Natusjin' Product Line Dongwha Enterprise textile board solid wood flooring 'Natusjin Terra Off White'.
[Photo by Dongwha Enterprise]


[Asia Economy Reporter Kim Jong-hwa] Dongwha Enterprise announced on the 27th that it is expanding its fiberboard laminate flooring product line, 'Natusjin (Natus眞)'.


Natusjin is an SE0 grade flooring made from Dongwha Enterprise's self-developed eco-friendly new material NAF board (NAF: Non-Added Formaldehyde). Compared to conventional plywood laminate flooring, it offers superior durability, resisting dents and scratches, and has excellent water resistance to prevent floor deformation caused by moisture. It also features rapid heat conduction and excellent latent heat properties.


The newly introduced products include three types: ▲Natusjin Terra ▲Natusjin Texture ▲Natusjin Nature.


'Natusjin Terra' is the widest wood-patterned wood flooring in Korea. Its wide and long dimensions create a spacious and refreshing atmosphere. The surface features a dual glossy effect that realistically captures the texture and color of wood, enabling a luxurious interior ambiance. Natusjin Terra is available in dimensions of 161(W)×1215(L)×7.5(T) mm with a total of 10 patterns.


'Natusjin Texture' applies upgraded synchronized embossing technology, emphasizing surface three-dimensionality and realism, and precisely expressing the natural grain and texture of wood. Natusjin Texture is offered in dimensions of 125(W)×800(L)×7(T) mm with a total of 12 patterns.


'Natusjin Nature' is also introduced. By adding natural veneer to the NAF board, it offers superior durability compared to general solid wood flooring and is easy to maintain. The surface is brush-processed to naturally express the characteristics and texture of the wood species. Natusjin Nature comes in dimensions of 143(W)×1205(L)×7(T) mm with a total of 8 patterns.


Lee Gil-yong, Executive Director of the Building Materials Division at Dongwha Enterprise, said, "With this new product launch, by diversifying the specifications and patterns of the fiberboard laminate flooring product line, we aim to meet consumers' needs for spaces that combine excellent functionality with a natural feel." He added, "We will continue to strive to create healthy and trendy residential spaces." Detailed information about Natusjin can be found on the Dongwha Natural Flooring website.


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