DL E&C, July ePyeonhansesang Gangil Urban Bridge Sale

[Asia Economy Reporter Onyu Lim] DL E&C (formerly Daelim Industrial) announced on the 8th that it will launch sales of ‘ePyeonhansesang Gangil Urban Bridge,’ an apartment complex under construction in the Godeok Gangil Public Housing District in Gangdong-gu, Seoul, in July. This new apartment complex in the Godeok Gangil District, developed with the specialized concept of a ‘Social Smart City,’ is expected to attract high interest from buyers as it offers access to Gangil Station on Subway Line 5, which opened in March.

ePyeonhansesang Gangil Urban Bridge will be built on Block 10, District 3 of the Godeok Gangil District, consisting of 6 buildings ranging from 2 basement floors to 27 above-ground floors. A total of 593 households will be supplied, including △419 units of 84㎡ (20 types) △174 units of 101㎡ (6 types). Various housing types will be offered, including slab-type, tower-type, and duplex layouts, allowing buyers to choose according to their lifestyle.

Additionally, the complex will feature a differentiated level of completeness by combining the specialized design selected through the Seoul Housing and Communities Corporation (SH Corporation) design competition and the renewed brand identity of ePyeonhansesang.

■ Convenient Access to Various Living Infrastructures in Gangdong-gu and Nearby Misa Riverside City

This complex not only offers abundant infrastructure developed in the Godeok Gangil District but also provides optimal residential conditions as it is adjacent to Hanam Misa Riverside City.

Residents can use Gangil Station on Line 5, which opened in March. This allows easy access to Jamsil Station, a transfer station for Lines 2 and 8, as well as Samsung Station and Gangnam Station on Line 2. The complex is close to the Metropolitan Area 1st Ring Expressway (Sangil IC), Jungbu Expressway (Hanam JC, Hanam IC), Seoul-Yangyang Expressway (Gangil IC), and Olympic Expressway, facilitating convenient travel not only within Seoul and the metropolitan area but also to provincial cities. Furthermore, the planned extension of Subway Line 9 Phase 4 and the Gangil-dong Metropolitan Transfer Center are underway, which are expected to further enhance transportation convenience.

Nearby schools include Gangsol Elementary School, Gangmyeong Elementary School, and Gangmyeong Middle School, with planned sites for additional elementary and middle schools within walking distance. Prestigious schools favored by parents, such as Hanyeong Foreign Language High School and Paejae High School, are also located nearby. In front of the complex, land is reserved for a multi-community facility and neighborhood living facilities, and residents can access convenience facilities such as kindergartens, libraries, banks, and post offices. Additionally, Gangdong Kyung Hee University Hospital, Costco, E-Mart, and Starfield Hanam are located nearby, offering a high-quality residential environment. Parks are planned near the project site, and the complex is adjacent to Neunggol Neighborhood Park and Beolmal Neighborhood Park, providing a pleasant environment.

Positive developments are also expected according to development plans. The complex is adjacent to Godeok Biz Valley, a business complex being developed in the Gangdong area of Seoul. Godeok Biz Valley plans to house over 150 companies, including large-scale complex facilities such as IKEA, cinemas, large marts, offices, and research and development (R&D) centers.

■ Differentiated Design and Specialized Planning Applied through Social Smart City Concept and Design Competition

This complex is developed in line with the specialized concept of the Social Smart City in the Godeok Gangil District. The Social Smart City is an urban platform focused on improving citizens’ quality of life through citizen-led initiatives, emphasizing software infrastructure such as citizen participation, decision-making, community formation and activation, living labs implementation, and social safety net establishment, beyond hardware infrastructure related to the Internet of Things (IoT), information and communication, transportation, safety, and environment.

The complex applies a well-structured spatial layout praised in the design competition. Diverse community facilities such as an indoor golf practice range, GX (group exercise) rooms, guest house, and sky lounge (shared kitchen) will be provided to maximize residential convenience.

■ Enhanced Completeness with Renewed ePyeonhansesang Brand Identity and Differentiated Products

As the first complex introduced in Seoul since the launch of DL E&C, it embodies the changes and innovations across DL E&C’s products and technologies. The ePyeonhansesang brand, which ranked first in consumer preference for smart apartment brands in the first quarter of this year, will be applied.

■ Opportunity to Own a Home with Reasonably Priced New Apartments in Seoul Subject to Price Ceiling Regulation

ePyeonhansesang Gangil Urban Bridge will be supplied at reasonable prices compared to surrounding market prices, as it is subject to the price ceiling regulation. Additionally, 50% of the total units will be allocated to residents who have continuously lived in the area (Seoul) for more than two years, and the remaining 50% will be supplied to residents of the metropolitan area (Seoul, Gyeonggi, Incheon), allowing residents of Seoul as well as Gyeonggi and Incheon to apply as first-priority applicants. Notably, 50% of the 101㎡ units will be selected by lottery, providing chances for metropolitan area residents, applicants with low scores, and homeowners (with one house) to apply and win.

A sales official explained, “ePyeonhansesang Gangil Urban Bridge is a rare new apartment in Seoul with reasonable prices compared to surrounding market prices. Combined with the specialized design selected through the design competition and the renewed ePyeonhansesang brand identity, it is expected to enjoy great popularity.”