Qpora Alliance Hosts Korea-US Simultaneous Metaverse-Based 'K-Culture Fashion Show' with Global Live Broadcast

Qfora Alliance (Chairman of the Board Hong Young-min) announced on July 3 (Korean time) that it will simultaneously hold the world's first metaverse-based 'K-Culture Fashion Show' (Qfora’s K-Culture Fashion Show) in Seoul, Korea, and Los Angeles, USA, and broadcast it live worldwide. The K-Culture Fashion Show, conducted in collaboration with Snowdoc and NFT Oasis, carefully selected costumes and models representing Korean culture together with top domestic fashion experts such as Professor Jeon Jae-hoon from Seoul National University’s Department of Clothing and Textiles, Adjunct Professor Shim Sang-bo from Konkuk University’s Department of Fashion Design, and Professor Jang Nam-kyung from Hansei University. Thousands of attendees are expected, including fashion experts, fashion NFT collectors, and executives from Microsoft.

To celebrate this K-Culture Fashion Show, the world-renowned popping dance world champion and the popping dance team Animation Crew, who gained global popularity through their appearance on America’s Got Talent, will make a special opening performance. Anyone interested can attend through Microsoft’s metaverse platform AltspaceVR.

Since May 2010, Qfora Alliance has been providing the “Coloz” service, which offers personal color and fit styles best suited to individual lifestyles, both online and offline. Based on know-how built through 400,000 members and over 10,000 consultations, and various statistical data, the company leads Korea’s advanced fashion beauty industry and academia’s de facto standard by integrating curation centered on big data and IT technologies such as artificial intelligence.

Hong Young-min, Chairman of Qfora Alliance, stated, “We recently entered the NFT business based on the FDEX (Fashion Design Exchange) platform, and by hosting this metaverse-based K-Culture Fashion Show event, we will discover talented Korean designers and artists and introduce them to the world. Through collaboration with globally renowned designers, we will do our best to grow Qfora Alliance into the world’s number one company as the fashion market evolves into a design fashion platform.”