[Hot Stock] Norangpungseon Rises on News of Allowing Overseas Group Travel for Vaccinated... 'Already a Big Hit on Home Shopping'

[Asia Economy Reporter Yoo Hyun-seok] Norangpungseon is showing strong performance. It appears that the news of the government allowing overseas group travel starting next month only for those who have completed COVID-19 vaccination has had an impact.

As of 9:46 AM on the 9th, Norangpungseon was trading at 30,850 KRW, up 1.82% (550 KRW) compared to the previous trading day.

Prime Minister Kim Boo-kyum stated at the Central Disaster and Safety Countermeasure Headquarters meeting on COVID-19 held at the Government Sejong Complex on the 9th, “We plan to allow group travel starting as early as July for those who have completed COVID-19 vaccination, in consultation with countries where the quarantine situation is stable.”

Prime Minister Kim added, “Today, we will discuss the promotion plan for travel safe zones, also known as ‘travel bubbles.’ If vaccinated individuals test negative on diagnostic tests upon entry and exit, they will be able to travel without separate quarantine.”

On the 6th, Norangpungseon launched its first European travel package since COVID-19 through the CJ OnStyle home shopping channel, achieving the industry's highest performance. The ‘Top 3 Popular European Itineraries’ package introduced during the 65-minute broadcast received reservations from a total of 52,000 people and generated payments exceeding 20 billion KRW, marking the highest sales in domestic travel home shopping history.

A Norangpungseon official said, “It seems that the pent-up expectations for overseas travel due to COVID-19 have been greatly reflected,” and added, “If the latent demand for travel after COVID-19 moves explosively, we expect performance to be more than double compared to before COVID-19.”

Meanwhile, Norangpungseon is preparing for the grand opening of its own integrated platform centered on OTA (Online Travel Agency), called the ‘Norangpungseon Free Travel Platform,’ on the 14th.