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"Merchandise as a Savior" Seoul Shilla Hotel Unveils 'Shilla Bear Beach Ball' Following Eco Bag Success

"Merchandise as a Savior" Seoul Shilla Hotel Unveils 'Shilla Bear Beach Ball' Following Eco Bag Success Seoul Shilla Hotel, 'Shilla Bear Beach Ball' (Photo by Hotel Shilla).

Hotel Goods Gain Popularity for Luxurious Design, Cost-effectiveness, and Rarity Value
Seoul Shilla Hotel Launches 'Shilla Bear Beach Ball' Targeting Summer Season Following 'Sold-Out' Eco Bag

[Asia Economy Reporter Kim Yuri] Seoul Shilla Hotel announced on the 28th that it will introduce the 'Shilla Bear Beach Ball,' available for use at the outdoor pool 'Urban Island.' This is the first product in the goods series featuring the image of Shilla Hotel's signature teddy bear, 'Shilla Bear.'


The idea was inspired by the great popularity of the eco bag with a 'Shilla Bear' keyring attached. Previously, the 'Shilla Eco Bag,' which quietly began sales in 2019 without separate promotion, gained word-of-mouth recognition for its luxurious design, price in the 30,000 KRW range, and high usability, leading to a 'sold-out frenzy' and establishing itself as a hit product of Shilla Hotel following the 'Apple Mango Bingsu.'


The newly released 'Shilla Bear Beach Ball' is a transparent beach ball with a 'Shilla Bear' inside. It measures 40 cm in diameter, a size that can be held in one's arms. It has received KC certification, ensuring it is safe for children to use. Designed for easy inflation and deflation, it is a reusable product suitable for water play. A handle-type case is provided together.


The Shilla Bear Beach Ball is sold on-site for 55,000 KRW exclusively to Urban Island users. It is also offered as an additional benefit when booking the 'Urban Suite Getaway' package. This package is limited to five rooms per day from June 1 to 30 and includes ▲ one night in a Superior Suite room ▲ all-day admission to Urban Island (for two people) ▲ one Shilla Bear Beach Ball ▲ access to the gym and indoor swimming pool.


Seoul Shilla Hotel is serializing the Shilla brand eco bags, recently launching a limited edition 'Kids Eco Bag' to commemorate Family Month. The Kids Eco Bag is designed for ease of use by young children, featuring straps to be worn on both shoulders. It is sold for 42,000 KRW at Seoul Shilla Hotel’s bakery 'Pastry Boutique.' It is also offered as an additional benefit with the 'Urban Family' package.


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