Kolon Sports is collaborating with the sneaker select shop Atmos to launch the "Camping Ready Pack" on the 28th. The photo shows the Kolon Sports Tech Sneakers 'Move'. Photo by Kolon Sports.
[Asia Economy Reporter Seungjin Lee] Kolon Industries FnC Division (hereinafter Kolon FnC) is launching the outdoor brand "Kolon Sports" in collaboration with the sneaker select shop "Atmos" to release the "Camping Ready Pack" on the 28th.
The "Camping Ready Pack" consists of five items centered around Kolon Sports' bestseller tech sneakers "Move": a reversible hat, a short-sleeve T-shirt, Kolon Sports' camping chair called the Moment Chair, and a raincoat. These products are useful for sudden trips or campnics (camping + picnic).
The design applied to the front of the product is inspired by nature. It depicts branches or fallen leaves commonly seen in forests wet after rain.
This collaboration product is planned in limited quantities ranging from 50 to 200 units. The sales locations are also limited to Atmos, Kolon Sports' official website, and offline stores including Kolon Sports Hannam Flagship Store, Atmos Myeongdong Branch, and Apgujeong Branch.
Park Sungcheol, Brand Manager of Kolon Sports, said, "Kolon Sports has been collaborating with various brands. Especially, this collaboration with Atmos was planned to maintain contact with the MZ generation customer base," adding, "We made new design attempts to allow a fresh perspective on Kolon Sports' bestseller items."
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