Duzon Bizon Makes Strategic Investment in Digital Integrated Logistics Startup 'LogiSpot'

[Asia Economy Reporter Hyunseok Yoo] Duzon Bizon announced on the 17th that it has participated as a Strategic Investor (SI) in Logispot, a digital integrated logistics service startup. The investment was made through the acquisition of Redeemable Convertible Preferred Shares (RCPS) and amounts to a total of 5 billion KRW.

This investment decision was made considering the expansion of the portfolio in future growth industries and the sales contribution effect through it. The company explained that by combining the innovative capabilities of promising startups with internal businesses, new revenue models can be created, and investment returns are expected from future profit sharing and equity value appreciation.

Logispot has succeeded in innovation by digitally transforming the freight transportation market, which had remained in an analog state. On the cloud-based digital integrated management platform, optimized vehicle dispatch and freight charges are automatically provided through a user-designated Rule-Based Algorithm. Using machine learning based on a linked transportation recommendation algorithm, it connects multiple freight transports or provides the most efficient routes, improving both client efficiency and the earnings of drivers.

In fact, Duzon Bizon judged that Logispot’s innovative capabilities can create synergy not only with the company’s existing business but also with new businesses under development. It is expected to improve sales power through actual profit generation by linking business models, expanding customers, and strengthening product quality competitiveness.

By linking Logispot’s digital logistics service with ERP, it is possible to enhance ERP functions that extend beyond production, sales, and inventory management to distribution and delivery management. Upgraded customer services can also be provided through the introduction of external services and new feature development connected with the new-concept ERP Amaranth 10 and the business platform WEHAGO.

Integration with the e-commerce sector, which is being prepared as a new business, is also anticipated. This will complement logistics market expertise that Duzon Bizon lacks through external capabilities. The plan is to secure platform effects connecting Duzon ERP customers centered on digital logistics services and to attempt business expansion into the e-commerce field based on this.

A Duzon Bizon official said, “With this investment as a turning point, we expect to contribute to actual profitability improvement and sales expansion through synergy by converging with digital platforms in various fields,” adding, “We will continue to discover new growth engines to achieve sustainable growth along with corporate expansion.”