[Asia Economy Reporter Ki-min Lee] On the 10th, marking its 80th anniversary, Hankook & Company announced its future growth engine portfolio ‘S.T.R.E.A.M’ and a commemorative emblem (photo).
‘S.T.R.E.A.M,’ which contains Hankook & Company’s future strategy and new growth engines, is an acronym formed from the first letters of the group’s core business areas: △Smart Energy (eco-friendly batteries and renewable energy) △Tire & Core biz (tires and related key industries) △Rising Tech (diversification of future technology utilization businesses) △Electrification (electric and electronic parts, technologies, solutions) △Automation (robots, logistics, and efficiency) △Mobility (overall mobility industry).
The newly unveiled 80th anniversary emblem commemorates the achievements of simultaneous quantitative and qualitative growth through continuous research and development (R&D) and challenges, and embodies the commitment to pursue sustainable growth through innovation.
Founded in 1941 as Korea’s first automobile tire company, Hankook & Company underwent a spin-off of Hankook Tire in 2012 and continues its challenges and innovations for sustainable growth, including this year’s absorption merger of energy solutions affiliate Korea AtlasBX.
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