Lotte ON, Up to 70% Off Women's Underwear... "Comfort is the Trend"

Lotte ON has designated the 8th of every month as "Bra Day" starting this month, offering discounts on various brands and products.

[Asia Economy Reporter Lim Chunhan] Lotte ON announced on the 7th that starting this month, the 8th of every month will be designated as "Bra Day," offering various brands and products at discounted prices.

This event will be held for two days, the 8th and 9th, to coincide with the weekend. About 20 popular women's underwear brands, including Evelyn, Wonderbra, and Second Skin, will offer products at discounts of up to 70%.

In preparation for summer when clothes become thinner, related products have been expanded. Items such as the "Evelyn Light Push Bralette," "Light Push Bralette Square Panties," and "Evelyn Lovesome More Attractive Bralette" will be sold together. Additionally, products made from eco-friendly materials that are comfortable on the skin will also be introduced.

A Lotte ON representative said, "As social distancing has prolonged recently, more people are seeking comfort in underwear along with the homewear trend. Since bralettes have less size error burden compared to traditional underwear and the non-face-to-face shopping trend is rising, more customers are purchasing underwear on Lotte ON. Therefore, we planned Bra Day to provide various information and discount benefits related to underwear."