[Asia Economy Reporter Kim Jong-hwa] Ace Bed, a leading bed brand in South Korea, announced the opening of its premium store, 'Ace Square Jeju Branch,' in Yeon-dong, Jeju City, Jeju Special Self-Governing Province. This is the first time Ace Square has opened in Jeju.
The opening of Ace Square Jeju Branch is significant in expanding the convenience of bed experience and purchase in island regions. Jeju Island has a population of about 700,000 and is an international tourist destination visited by over 15 million people annually, but aside from small-scale dealerships, there was a lack of large experiential spaces where various beds could be tried. Local residents, who had to choose beds under limited conditions, can now experience Ace Bed in a more comfortable environment thanks to Ace Bed's entry into Jeju.
Ace Square Jeju Branch is a large store spanning four floors and 714㎡ (approximately 216 pyeong), with each floor decorated with different concepts showcasing various representative products of Ace Bed. It operates an experience zone designed like an actual home bedroom, allowing customers to directly try various bed products in a spacious and pleasant environment.
In particular, the mattress experience zone is a separately designated area within the store where customers can try Ace Bed’s diverse lineup of mattresses. With guidance from in-store bed experts, customers can compare the cushioning and sizes of mattresses and receive recommendations for the mattress best optimized for their body.
An Ace Bed official stated, "Ace Square Jeju Branch not only offers convenient accessibility but also secures ample parking and store space, allowing customers to experience Ace Bed’s representative products in a convenient and comfortable environment." He added, "We expect to provide Jeju consumers with the opportunity to directly experience Ace Bed’s various products for a good night's sleep."
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