Gmarket and Gmarket Global Shop have partnered with Etude House to exclusively sell special products commemorating the release of AB6IX's new album.
[Asia Economy Reporter Lim Chun-han] Gmarket and Gmarket Global Shop announced on the 28th that they will exclusively sell a special product to commemorate the release of the new album by boy group AB6IX in collaboration with Etude House.
AB6IX is a four-member boy group consisting of Lee Dae-hwi, Park Woo-jin, Kim Dong-hyun, and Jeon Woong, who all appeared on Mnet's Produce 101 Season 2. They released their new album ‘MO’ COMPLETE : HAVE A DREAM on the 26th. To celebrate this, eBay Korea is launching the ‘AB6IX x Etude House’ Dream Collaboration special product, which includes exclusive goods available only on Gmarket and Gmarket Global Shop in partnership with Etude House.
This special product includes lip products personally selected by AB6IX members and eye makeup products that create attractive and distinct eye looks. During the event period, by using a 20% discount coupon exclusively available on Gmarket Global Shop, customers can purchase a rich set including three cosmetics and three AB6IX goods at a final discounted price of 15,000 KRW.
Gmarket Global Shop plans to hold a live broadcast in May featuring AB6IX members themselves to introduce the second collaboration product and share precious moments with fans.
An eBay Korea official said, “Gmarket Global Shop is leading various partnerships as a global marketing platform for brands, beyond being just a simple product sales channel.”
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