Zaigle, SPX Newtro Easywear 6 Types of Men's and Women's Clothing Home Shopping Launch..."Scheduled to Air on 5 Channels Including Gongyoung and NS"

[Asia Economy Reporter Hyunseok Yoo] Well-being home appliance specialist company Zaigle is set to fully launch a new concept distribution business that discovers and distributes products suitable for the market, starting with easy homewear.

Zaigle announced on the 19th that it will launch the ‘SPX Newtro Easywear Men and Women 6-piece Set,’ a homewear set made from 100% domestically woven fabric under the concept of comfortable homewear for indoor and outdoor activities, through home shopping channels.

The SPX Newtro Easywear Men and Women 6-piece set includes pants, shorts, T-shirts, and cardigans that are comfortable to wear in summer. It enhances sweat absorption and release effects. Using functional Creora material from Hyosung in Korea, it provides an immediate cooling sensation suitable for the summer season.

Applying the recently established trends of hometro and newtro fashion, the set strengthens casual elements. It is easy to wear and maintain, capturing both activity and convenience. The inclusion of polyurethane along with polyester provides excellent elasticity and recovery. With a neat design, it is easy for men and women of all ages to wear, and by utilizing the fabric’s characteristics that fit well to the body, it offers a comfortable and slim fit, making it convenient for various leisure and daily activities.

Zaigle will begin launching the product this week targeting five home shopping companies. It is scheduled to be broadcast on public home shopping as well as K Shopping, NS Home Shopping, Shopping NT, and W Shopping. The company plans to maximize its strengths in home shopping broadcasting. In the case of the SPX Newtro Easywear, Zaigle will build a distribution network by utilizing its existing home shopping network. The business will also include OEM production requests. This is a well-being eco-friendly clothing line that incorporates Zaigle’s know-how from lifestyle products and skin care products related to PL Med.

A Zaigle official stated, "By leveraging our strengths in home shopping, we will strengthen our own sales capabilities toward home shopping broadcasters and actively promote distribution business in the future." He added, "We are collaborating with products that have excellent brands and, if necessary, actively conducting sourcing and development work to cover manufacturing and distribution." He continued, "In the future, we will actively pursue distribution business by discovering highly competitive brands or products of excellent quality, and if necessary, we will launch products with good marketability by combining functional products using our existing product development know-how and infrastructure."