Hyundai Motor to Unveil 'All New Kona N' on the 27th

Hyundai Motor Company's First SUV Model of the N Brand

[Asia Economy Reporter Yu Je-hoon] Hyundai Motor Company will unveil the All New Kona N, its first high-performance model among sports utility vehicles (SUVs).

Hyundai announced on the 16th that the All New Kona N will be revealed at Hyundai N-DAY, the digital showcase for the high-performance N brand, scheduled for the 27th.

The All New Kona N is the first N model introduced among Hyundai's SUV lineup, equipped with acceleration, agility, and race track capabilities, the company explained. Albert Biermann, President and Head of R&D Division at Hyundai Motor Group, is expected to present the All New Kona N at the showcase.

Hyundai plans to use Hyundai N-DAY as a platform to share the high-performance philosophy of the N brand, introduce a new brand claim, and explain the future direction of e-performance. This will be announced by Thomas Schemera, Vice President and Head of Customer Experience Division at Hyundai Motor Company.

Til Wartenberg, Vice President of Hyundai Motor Company’s N Brand and Motorsports Division, said, "We are very pleased to unveil the Kona N, the first SUV that embodies all the driving pleasures offered by the N brand."