Expansion of Agricultural Product Distribution Channels in Chungnam... Entry and Sales at 'Emart Everyday' Stores

Yang Seung-jo, Governor of Chungnam Province (right), is taking a commemorative photo after signing a business agreement for "Mutual Cooperation to Improve Distribution Channels and Promote Sales of Chungnam Agricultural Products" with Kim Seong-young, CEO of E-Mart Everyday, at Chungnam Provincial Office on the 15th. Provided by Chungnam Province

[Asia Economy (Hongseong) Reporter Jeong Il-woong] Distribution channels for agricultural products in the Chungnam region will be expanded.

On the 15th, Chungnam Province announced that Governor Yang Seung-jo and Kim Sung-young, CEO of Emart Everyday, met at the Chungnam Provincial Office to sign a business agreement for "Mutual Cooperation to Improve Distribution Channels and Revitalize Sales of Chungnam Agricultural Products."

According to the agreement, the province will be able to supply and distribute local agricultural products in 240 Emart Everyday stores nationwide.

Additionally, both parties will promote "online-offline" store entry and consumption promotion events to stabilize prices and supply of agricultural products through direct transactions between production and consumption areas.

This method supports agricultural product marketing by utilizing Emart Everyday stores to ensure stable distribution of agricultural products shipped from Chungnam.

Meanwhile, since 2015, the province has expanded distribution channels for local agricultural products by consecutively signing business agreements with Emart, Homeplus and GS Retail in 2016, Jeju Province in 2018, Lotte Mart in 2019, and Coupang in 2020.