Marketing specialist company MK Gonggam Ad has undertaken a major organizational restructuring. This reorganization was implemented to nurture excellent talent and promote the company's growth.
First, a dedicated research department and the S.A Planning Team were established. The dedicated research department aims to plan more differentiated content and focus on R&D tasks to produce high-quality results through investment.
The S.A Planning Team plans to develop tasks to keep up with or lead the rapidly changing trends of the era, proactively respond to potential risks, and accurately determine the direction of work to enhance efficiency.
MK Gonggam Ad, which recorded a strong performance with sales increasing by about 30% compared to the previous year, intends to strengthen internal policies through this large-scale organizational restructuring and establish new visions by formulating strategies for future growth. Additionally, as the company expands, it plans to set goals where talent and organization grow together.
MK Gonggam Ad CEO Ko Yoo-kyung stated, “We focused on organizational stability to flexibly respond to the expanding company size and rapidly changing era,” adding, “We will place the right talent in the right positions and especially nurture talent who can powerfully lead the newly established departments.”
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