SSG.com Launches Starbucks Tumblers for White Day

SSG.com is launching new MD products, including Starbucks tumblers, to celebrate White Day.

[Asia Economy Reporter Lim Chunhan] SSG.com announced on the 3rd that it will launch new MD products such as Starbucks tumblers and hold discount events on various products including food, beauty, and miscellaneous goods in celebration of White Day. On the 10th, limited edition candy products will also be introduced through ‘SSG Live (SSG.com Live Commerce)’.

SSG.com will simultaneously release four White Day commemorative MD products nationwide at Starbucks stores through the ‘Starbucks Online Shop’. They prepared three tumblers including the ‘SS Candy Bearista Dome Water Bottle’ decorated with Starbucks’ mascot ‘Bearista’ figure on the lid, as well as a ‘Macaron Bucket Bag’ that includes a colorful pouch. Starting from the 5th, three food items containing fruit-flavored jelly will also be sold in mini bags/pouches featuring the ‘Siren’ logo.

Popular White Day items such as chocolates and candies will offer reward points and prize draw events when purchasing event products, and limited edition products can be purchased through live broadcasts.

For customers preparing special gifts, discount events on popular categories such as beauty and miscellaneous goods will be held simultaneously. During the ‘Sweeter than Candy WHITE DAY @ MONDAY MOON’ event running until the 7th, beauty products including skincare, makeup, hair/body, perfume, and beauty devices will be sold at discounts of up to 80%.

An SSG.com official said, “We prepared the event focusing on popular brand products such as Starbucks for customers preparing gifts ahead of White Day,” and added, “We will continue to introduce differentiated shopping content such as ‘live broadcasts’ preferred by customers in addition to discount benefits.”