‘The New Dimple Era’.
This is Bridgestone Golf’s ‘e12 Contact’, also known as ‘Contact B’ golf ball (photo). It excels not only in distance but also in straightness and high-spin wedge shots. It features a 3-piece structure with an ionomer cover, active acceleration mantle, and gradational core, available in four colors including matte. Above all, its proprietary patented technology, Contact Force Dimple, stands out. It boasts that "the protrusion located at the center of the dimple improves the contact area with the club by 38%."
Increased friction prevents slipping and helps the ball adhere better to the clubface. While driver shots achieve longer distance with low spin, wedge shots deliver high-spin approach shots. The airplane wing-shaped dimple design is the secret to longer flight time and carry. The active acceleration mantle prevents ball distortion. The gradational core, which becomes softer toward the center, provides a soft hitting feel.
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