[2021 Asia Consumer Awards] NongHyup Distribution Leads from Securing Agricultural Product Markets to Sharing Activities

Super Division Nonghyup Distribution 'Nonghyup Hanaro Mart'

Nonghyup Distribution, established in 1995, is a specialized agricultural product distribution company that leads efforts to return profits to farmers and consumers. It operates a total of 28 business locations, including two Agricultural Product Comprehensive Distribution Centers, 22 Hanaro Marts, and four byproduct sales offices. Nonghyup Distribution has significantly reduced the agricultural product distribution channels from 6-7 steps to 3-4 steps or fewer, efficiently managing logistics ordering and receiving tasks to cut distribution costs. The profits gained through this process are redistributed to agricultural producers and consumers, contributing to the stabilization of consumer prices.

The company also strives to secure sales channels for domestic agricultural products. It handles 100% fresh and safe Korean agricultural products and operates a "Three Strikes Out" policy, which permanently bans shipment if residual pesticides exceed the standard more than three times. Nonghyup Distribution is also active in sharing activities. Its employees form the "Hanaro Volunteer Group," regularly assisting elderly living alone and youth.