Sh Suhyup Bank Accelerates Creating a Young Bank with Junior Board

[Asia Economy Reporter Song Seung-seop] Sh Suhyup Bank is making efforts to create a young bank by utilizing a ‘Junior Board’ composed of junior-level employees.

Suhyup Bank launched the Junior Board in 2014 and has been selecting around 10 members annually. According to Suhyup Bank, the Junior Board is formed with the selected members to receive fresh ideas and reflect them in management, serving as a bottom-up communication channel.

The Junior Board holds regular monthly meetings and proposes ideas ranging from corporate culture innovation plans to new growth business ideas. The opinions generated here are incorporated into management strategies through consultations with executives or promoted as work innovation tasks in operational departments.

Examples from the Junior Board include the establishment of an integrated form system that reduces customer contact window hours, improvement of promotion requirements for work supervisors, and signing employment agreements linked to disabled persons to create social value.

The Junior Board is currently known to be focusing on building an untact marketing strategy to expand digital finance. Park Si-in, manager of the Digital Marketing Department and leader of the 7th Junior Board, said, “Since practitioners from various fields gather in one place to hold meetings, practical ideas are quickly materialized. After experiencing the COVID-19 pandemic for a year, there was broad consensus on the necessity of non-face-to-face marketing, which led to this decision.”

A Suhyup Bank official stated, “The Junior Board activities are a step to change Suhyup Bank’s culture and future,” adding, “We will continue to support the proposal of new ideas that meet rapidly changing financial trends and customer demands.”