Beanpole Kids Launch Collaboration Products with Baby Panda 'Pubao'

[Asia Economy Reporter Yujin Cho] Samsung C&T Fashion Division's online-exclusive brand Beanpole Kids announced on the 23rd that it has launched a collaboration product featuring the image of baby panda 'Pubao' in partnership with Everland.

Based on Pubao's playful and lovable image, the product was designed by applying this image, and a separate design of a panda riding a bicycle, a symbol of the brand, was developed. The hood features panda ear shapes as a design point, and a panda tail was added to the back of the boa jumper to maximize the cute image.

Beanpole Kids introduced collaboration products applying images of the baby panda's face including eyes, nose, and mouth, as well as prints and embroidery depicting the entire body. The lineup includes clothing such as jumpers, sweatshirts, T-shirts, and leggings, as well as accessories like messenger and smartphone bags, head warmers, and masks.

The prices are 89,000 KRW for the boa jumper, 49,000 KRW for the sweatshirt, 29,000 to 39,000 KRW for the T-shirts, 39,000 KRW for the leggings, 49,000 KRW for the messenger and smartphone bags, and 39,000 KRW for the masks.

Along with the launch of the collaboration products, Beanpole Kids prepared an event for customers. Customers who purchase the baby panda collaboration products will receive a package consisting of baby panda goods and Everland admission tickets, and customers who spend over 200,000 KRW on Beanpole Kids products will be given a baby panda neck warmer (limited to 100 pieces).

Hwang In-bang, team leader of Beanpole Kids, said, "Beanpole Kids, a wannabe brand for kids, and Everland have come together to release the baby panda collaboration products," adding, "We hope that the positive virus of the baby panda, which brings smiles just by looking at it, will be a solution to overcome the COVID blues."