Daegu Landmark Shopping Mall 'Dongseongno Spark' Year-End and New Year Prize Festival

Rising as a City Landmark Shopping Mall Amid COVID-19 Crisis Since Opening Early This Year
Customer Appreciation Event in Three Phases for 1st Anniversary, Year-End, and New Year Celebrations

The photo shows the famous Ferris wheel of 'Dongseongno Spark,' where you can see the heart of Daegu city at a glance.

[Asia Economy Yeongnam Reporting Headquarters Reporter Park Dong-wook] Opened last January, the theme park-style shopping mall 'Dongseong-ro Spark,' which has established itself as a landmark in downtown Daegu despite the COVID-19 pandemic, is preparing a large-scale three-phase promotional event divided into its 1st anniversary and year-end/new year celebrations.

In the first phase, from the 7th to the 31st, three tenant stores including A-LAND, Eight Seconds, and Topten will hold a gift lottery event for all customers who make purchases.

The second phase, from January 1 to 17, celebrates Spark's 1st anniversary, with all customers who purchase at any Dongseong-ro Spark store eligible to enter. The final third phase runs from January 18 to February 2, the day after Lunar New Year.

For each phase, the prizes are as follows: 1st prize ? Chanel bag, 2nd prize ? integrated annual membership, 3rd prize ? Happy Villains (5th-6th floor indoor theme park) annual membership, and 4th prize ? Sparkland (7th-9th floor outdoor theme park) annual membership. In addition to gift certificates from three clothing brands, various amusement ride tickets are also prepared. In phases 2 and 3, food tenants such as Shake Shack will offer various prizes including Chanel bags.

Dongseong-ro Spark is a complex shopping mall that opened on January 17 this year in Jung-gu Dongseong-ro, Daegu's largest downtown area. It features famous F&B brands like Shake Shack, Barmi Sushi, To-Go Salad, and top domestic brands such as Eight Seconds and Topten, along with indoor and outdoor experiential theme parks.

Choi Kyung-jin, CEO of 'Dongseong-ro Spark,' said, "As before, Spark is preparing to open women's casual, sports, men's total, and famous F&B stores on the 3rd and 4th floors by February next year to provide better service and satisfaction to customers." He added, "We hope everyone supports the greatly transformed Dongseong-ro Spark, which will be fully unveiled in March next year, by participating in the prize event."