There was a time when having more information and data was a competitive advantage, but now, with the ability to search anytime and anywhere through the internet and mobile devices, the focus has shifted from 'how much simple information one possesses' to the ability to selectively extract necessary and valuable data.
In line with this trend, the concept of curation has begun to gain attention. Originally a term used in the art world to describe the process of selecting works for exhibition, this word now refers to the act of selecting and providing only valuable data and information across all fields.
The importance of curation is now influencing the media industry as well. News curation services around the world are gaining attention and producing results. A prime example is China's 'Jinri Toutiao.' Launched in 2012 with a focus on providing personalized news and content through AI technology, Jinri Toutiao had already surpassed 700 million cumulative users and 78 million daily active users by 2017. Its annual revenue exceeds 2 trillion Korean won. In the United States, the Wall Street Journal began offering personalized news curation services based on reader data in 2018, resulting in a 15-fold increase in paid subscription conversion rates among site visitors. Facebook also provides personalized news services under the name News Tab.
Roseus, developed by Bflysoft, is a service that offers AI-powered personalized news curation tailored to current news consumer trends. It selects and displays only the essential news from hundreds of thousands of articles released daily. By aggregating over 99% of domestic media and utilizing more than 100 categories with detailed keyword settings, combined with AI and big data technologies, the service provides increasingly accurate search and recommendation results the more it is used.
Another strength of Roseus is its vast news big data secured over 15 years since 2004 as a news copyright distribution partner, along with a network and system integration channeling service with over 3,000 media outlets. This enables stable news content supply and utilization, which is crucial for news curation services. Furthermore, based on this foundation, various applied services such as personal clipping services can be expanded as needed.
Thanks to these advantages, the recently launched Roseus app beta service is receiving positive market responses. Notably, it was introduced as a ‘personal AI news assistant’ service that selects only the necessary news from hundreds of thousands of daily articles in the
Bflysoft stated that through Roseus, it plans to advance AI-based personalized news curation services to improve article recommendation accuracy, provide newsrooms that anyone?media companies or individuals?can open for free, contribute to revitalizing media content distribution and increasing traffic, and offer article recommendation and reward systems. This aims to expand public participation and ensure quality news is properly evaluated, creating a new media ecosystem beneficial to both content producers and consumers. The company also plans to expand the service globally in languages such as English and Chinese.
CEO Kyunghwan Lim of Bflysoft said, “The world is already moving beyond simply having a large amount of data to prioritizing the selective acquisition of important data. Going forward, we will promote trustworthy news consumption by shifting from users searching for news to news accurately reaching users, and create innovations that allow all new global media ecosystem players to realize fair profits.”
Meanwhile, Bflysoft is the official news copyright distributor for the Korea Press Foundation and a company striving to create new value through media big data information and AI technology. By combining media big data and AI, it offers various BDaaS-related services such as
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