Beauty and Fashion Industry Flooded with Discount Events Targeting Black Friday

[Asia Economy Reporter Yujin Cho] Ahead of Black Friday, the biggest shopping season of the year, the beauty and fashion industries have prepared unprecedented product discounts and abundant benefits.

Online fashion platform Hago conducts the ‘Black Friday Special Exhibition’ offering up to 90% discounts on fashion and lifestyle products until the 22nd. Popular fashion brands are presented at prices discounted up to 69%, while lifestyle products such as daily necessities and interior goods are sold at discounts up to 90%.

Major fashion brands such as Yurago, Vital Sign, Largo, Issue Number, and Pact offer exclusive discounts up to 69%, and over 70 lifestyle brands are discounted up to 90%. Exclusive Hago products like the ‘Deep France Premium Perfume Body Gift Set’ and ‘My Roller My Slim Set’ are available at 50% off.

The ‘Forvut Waffle Hair Iron’ is bundled with a ‘Hair Brush’ and offered at a 47% discount. Refurbished products are also available. The ‘Atoso Plate Holder Shelf Rack’ and ‘Asobu Ultimate Mug’ are discounted by 59% and 55%, respectively.

LF’s Cole Haan is holding a Black Friday event with spectacular discounts in line with the November shopping festival atmosphere. The event runs until the 30th and offers over 400 shoe items, including men’s sneakers and oxford shoes, as well as women’s sneakers, ankle boots, long boots, and casual boots, at discounts ranging from a minimum of 35% to a maximum of 70%.

Representative items include △Go To Chelsea women’s casual boots at 60% off for around 110,000 KRW, Isabel women’s stretch long boots at 60% off for around 150,000 KRW, and Generation Zerogrand men’s sneakers at 40% off for around 100,000 KRW.

Premium skin and hair care brand Vitabrid C¹² is running the ‘Black Vitabrid Day’ promotion. Until the 30th, this event offers products such as ‘Facial Boosting Water’ and ‘Eye and Face Cream’ that provide moist hydration to rough and dull skin caused by cold winter winds, as well as sun care items like the ‘All Day Hydrating Sun Balm’ that protect skin from winter UV rays, all at up to 70% off the lowest prices.

Additionally, all customers who purchase products will receive 5% reward points based on their purchase amount and a complimentary scalp shampoo. There are also generous product gifts based on purchase amounts: hand sanitizer for purchases over 10,000 KRW, hand sanitizer and Daily-C Balancing Cleansing Balm for purchases over 20,000 KRW, and hand sanitizer, Daily-C Balancing Cleansing Balm, and Deep Cleansing Shampoo Shot for purchases over 40,000 KRW, providing abundant benefits.

Premium hair care brand Therapision is holding a buy-one-get-one-free event on all products for Black Friday. This event runs until the 26th and includes various functional products such as hair loss shampoos and fragrant shampoos, as well as hair treatments, hair nutrition packs, hair tonics, hair dyes, and hair cushions, all available as event items.

Global fashion brand Find Kapoor is holding a large-scale discount event in celebration of Black Friday until the 2nd of next month. This event includes all women’s line products such as the signature Pingo Bag, steady-seller Mini Pingo Bag, Ribbon Bag, Le Cu Bag, and Puffer Bag, offering discounts up to 70%.

Additionally, the men’s line, loved for clutches and tote bags, apparel, and jewelry, totaling 373 products, are included in this discount, providing consumers with a diverse range of choices. During the event period, all customers purchasing bags will receive a shoulder strap worth 35,000 KRW as a random gift, and for MD-recommended products Le Cu Bag and Bottle Bag, an additional leopard pattern strap worth 35,000 KRW will be given on top of the standard strap included.