LW S Co., Ltd., a company specializing in pet beauty and health, announced the launch of the pet beauty brand 'TOBTODA' and simultaneously released three TOBTODA pet care products jointly developed with BNB Korea Co., Ltd., a cosmetics ODM & OEM specialist.
'TOBTODA' is a pet beauty brand whose name is a compound of the Hebrew words 'TOWB,' meaning good or kind, and 'TOWDAH,' meaning gratitude or confession, symbolizing giving a good and thankful gift to companion dogs. Under the goal of wanting to give only the best to precious companion dogs, 20 years of professional dog grooming experts and the R&D and product development personnel of BNB Korea Co., Ltd. collaborated to jointly develop products optimized for the skin of companion dogs.
The newly launched products include TOBTODA Derma Pet Shampoo (500ml), Derma Pet Skin Treatment (500ml), and Derma Pet Shampoo (50ml), a total of three items made with consideration of the skin structure of companion dogs. Known to have thinner and more delicate skin than humans, companion dogs’ skin is cared for by excluding all irritating and harmful ingredients and incorporating mild plant-based ingredients. The Derma Pet Shampoo maintains the skin’s natural moisture while effectively delivering nutrients to keep it hydrated for a long time, and the treatment supplies moisture and nutrients to add rich volume and shine, resulting in a glossier coat.
In particular, the products contain the proprietary ingredient Phyto Green Cerazome (PTGCS™, ceramide + phytosphingosine + filaggrin), developed collaboratively by BNB Korea Co., Ltd. and LW S Co., Ltd., which fundamentally cares for the health of companion dogs’ skin.
LW S Co., Ltd. explained that the background for releasing products satisfying companion dogs, owners, and professional groomers alike was the support from BNB Korea Co., Ltd., a cosmetics ODM & OEM specialist. BNB Korea moves beyond the traditional ODM model of only development and production by proposing formulations tailored to the brand that incorporate concept, marketing points, and trends, enabling LW S Co., Ltd. to present customized formulations they desired. Additionally, BNB Korea supported overall aspects up to the launch, including design collaboration aligned with the 'TOBTODA' brand concept.
A representative from BNB Korea stated, "Through close collaboration between the two companies, we were able to develop high-quality products that satisfy professional groomers, companion dogs, and owners alike." They added, "We want to continue actively supporting TOBTODA to become a leading domestic derma pet brand."
Meanwhile, BNB Korea Co., Ltd., established in 2011, is a cosmetics ODM & OEM specialist certified with CGMP, ISO 22716, ISO 9001, and ISO 14001 for excellent cosmetics manufacturing and quality management standards. It has established itself as an OBM (Original Brand Manufacturing) specialist company and has formed a TF team called 'Fun-vation' to further assist brands newly entering the cosmetics industry without prior experience and those aiming to enter home shopping markets in product development.
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