[Asia Economy Reporter Kim Jong-hwa] Comprehensive home interior specialist company Hanssem Co., Ltd. will open its first specialty store for its premium kitchen furniture brand 'KITCHENBACH' in Nonhyeon-dong, Gangnam-gu, Seoul on the 30th, named 'Hanssem Kitchenbach Nonhyeon Branch.'
Hanssem opened its first specialty store in Nonhyeon-dong, where high-end furniture stores are concentrated, to provide differentiated consultation services befitting the image of its premium brand Kitchenbach.
This store's exhibition space was designed reflecting the characteristics of large-sized apartments and houses in the nearby commercial area. In particular, the lounge-style kitchen featuring an island dining table, where families or guests can communicate together, draws attention. Customers can also experience premium storage options such as LED display cabinets and wine cabinets, as well as premium built-in home appliances.
At the 'Domus Design' store located in the same building, imported living room furniture brands such as 'KOINER,' 'FIAM,' and 'POTOCCO' are also available for purchase.
Customers can receive one-on-one premium consultation services from Kitchenbach professional designers at the store. These designers are selected from Hanssem kitchen designers who have been recognized for their consultation and design skills and have completed specialized training courses. Using the 3D design program 'Home Planner,' customers can virtually configure various kitchen layouts.
They also launched the 'Kitchenbach Limited Edition Deep Rose,' a Nonhyeon branch exclusive product. This product, introduced in anticipation of next year's high-end living and fashion market color trends, features hand-applied urethane coating. Hanssem plans to release Nonhyeon branch exclusive products twice a year going forward. In the second half of 2020, three new Kitchenbach products?'Misty Gray,' 'Bon Brown,' and 'Jet Black'?will also be first available at the Nonhyeon branch.
Hanssem offers B/S (Before Service) and a 10-year free quality warranty to Kitchenbach customers. Notably, B/S differs from A/S (After Service), which handles problems after they occur, by conducting regular preemptive inspections to minimize customer inconvenience. Customers can receive on-site inspections and repair services 6 months, 1 year, and 3 years after initial installation.
To commemorate the store opening, customers who apply for consultation and purchase through the Hanssem.com website by the 13th of next month will receive a 5% discount and 'Fontana Arte' lighting worth up to 3.5 million KRW depending on the purchase amount. Additionally, purchasing imported furniture from Domus Design in the same building together will provide up to a 5% discount.
A Hanssem representative stated, "Hanssem Kitchenbach uses eco-friendly materials for all products, including super E0 grade materials, eco-friendly paints, and non-toxic water-based adhesives, and provides professional consultation and installation services," adding, "We hope customers experience differentiated interior consultations at our specialty store dedicated to VIPs."
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