Busan City Opens 'Post Office Shopping Brand Hall' to Support Online Market Expansion, Operating from November
Special Promotions on Products from 15 Excellent Social Economy Companies in Busan Area
[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Yong-woo] Social economy enterprises in the Busan area are entering 'Post Office Shopping' with the support of Busan City.
Busan City will operate the 'Busan Social Economy Enterprise Brand Hall,' a dedicated section where products from social economy enterprises in the Busan area can be found within Post Office Shopping, starting in November.
Busan City opened the Busan-exclusive brand hall through cooperation with the Busan Social Economy Support Center, Busan Regional Post Office, and Korea Postal Business Promotion Agency.
This brand hall is an exclusive online market selling products from social economy enterprises in the Busan area. By showcasing stable quality food and daily necessities through Post Office Shopping, a public interest shopping mall operated by a public institution, it is expected to increase product accessibility and customer trust.
About 15 social economy enterprises from the Busan area were selected through document screening to enter the brand hall. The selected companies will undergo consulting by professional merchandisers (MDs) on product composition, pricing, and detailed page setup for their representative products, and will sequentially enter the Busan-exclusive brand hall in Post Office Shopping starting from the end of October.
Once the entry is complete, they will meet consumers nationwide from November through online promotions (regular and year-end special offers) and planned exhibitions.
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