Hurom Launches 'Multi Tea Master'

Simultaneous Availability of Tea and Drip Coffee

Hurom 'Multi Tea Master' Electric Tea Kettle

[Asia Economy Reporter Kim Daeseop] Hurom announced on the 20th that it will launch the 'Multi Tea Master' electric teapot, which allows users to enjoy warm tea and drip coffee simultaneously according to their preferences, in preparation for the full autumn season.

This new product features not only the traditional infusion tea extraction but also a filtration extraction function. It is equipped with programs for herbal and grain teas, as well as leaf and fruit teas, brewing the tea at the appropriate time and temperature depending on the ingredients. Once the tea is ready, it automatically switches to a 70°C, 12-hour keep-warm mode.

Additionally, when ground coffee is placed in the coffee dripper and the drip coffee menu is selected, water spreads evenly through the center of the coffee grounds for uniform absorption. The product's materials have also been enhanced. The main body uses heat-resistant glass from Schott in Germany, is equipped with a temperature controller from Strix in the UK, and the seams are finished with non-toxic silicone from Dow in the USA.

Since launching the first Tea Master product in 2016, Hurom has continuously introduced new series products with added features. To date, approximately 140,000 units of the Tea Master have been sold.

Kim Jaewon, CEO of Hurom, said, "We have upgraded the Tea Master, which has been popular during the autumn and winter seasons, to the Multi Tea Master that allows customers to enjoy coffee along with warm tea. We will continue to strive to introduce differentiated products that satisfy the diverse needs of our customers."