Dongseo University Wins Grand Prize at University Student Video Contest

Hosted by the Korean Society for Journalism and Lotte Home Shopping to Support SMEs and Promote Consumption

Students from Dongseo University who won the grand prize at the Lotte Homeshopping Video Contest.

[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Yong-woo] Students majoring in Broadcasting and Video at Dongseo University (President Jang Je-guk) won the Grand Prize at the university student video contest hosted by the Korean Society for Journalism and Lotte Home Shopping, taking home a prize of 5 million won.

The main winners are Broadcasting and Video majors Jeong Yun-hyeok (4th year), Kim Tae-min (4th year), and Lee Yoo-jung (1st year).

This contest was an event to gather innovative video ideas from university students to support struggling small and medium-sized enterprises and stimulate consumption through new contact consumption in the untact (Untact) era caused by COVID-19, as well as to discover talented university students.

The Grand Prize-winning work, titled "The Little Match Girl and Malpyo," begins with the curiosity about what a modern little match girl, who cannot sell matches, would sell that people would buy.

They discovered the subject of shoes, which everyone wears, and introduced the Malpyo Shoe Kit set in the video, showing the process of researching products that can keep shoes clean.

Jeong Yun-hyeok said, "As a senior, winning an award in what I think is my last contest will remain a valuable memory. I want to tell juniors in the Broadcasting and Video Department to participate in many contests and gain good experience."