[Click eStock] "SundayToz Expected Strong Performance with Launch of Anipang 4"

[Asia Economy Reporter Hyungsoo Park] ResearchAlum forecasted on the 5th that SundayToz will achieve strong performance in the second half of the year with the release of the new game 'Anipang 4'. The target stock price was suggested at 33,800 KRW.

Choi Seonghwan, Senior Researcher at ResearchAlum, explained, "Right after unveiling the new Anipang 4 on June 30, it ranked number one in popularity across the three major open markets," adding, "the YouTube promotional video featuring singer IU has reached 8.9 million views so far."

He continued, "The sales ranking has consistently fluctuated between 60th and 90th place," and added, "due to the nature of puzzle games, the difficulty increases as players progress to later stages, which boosts demand for cash items."

He emphasized, "With the success of Anipang 4, app advertising rates have risen, and this year's advertising revenue is expected to increase by 58.1% year-on-year to 20.1 billion KRW."

Researcher Choi also estimated, "In addition to Anipang 4, several anticipated titles will be released consecutively," and projected, "This year's sales revenue will reach 123 billion KRW, a 45.8% increase compared to last year."

Furthermore, he added, "Web board games are expected to benefit from the abolition of the 'daily loss limit regulation'," and noted, "Currently, with titles such as 'Anipang Matgo', 'Anipang Poker', and 'Anipang Seotda', the company is steadily holding the 4th position in the domestic web board market share."