On September 5, Cheongnyeon Marketer announced that it successfully concluded its September monthly meeting held on September 26, with many young people and marketing professionals participating.
The September monthly meeting was conducted in an untact manner with minimal offline attendance as a preventive measure against COVID-19.
Similar to the August monthly meeting, the event began with “Monthly Issue Summary” presented by Park Yoonchan, Head Director of Cheongnyeon Marketer, followed by “Tikitaka” featuring Yang Seongwook, CEO of Jogan Marketing, and “Branding Story” with Park Jihee, Marketing Manager at Jaws Food.
In her lecture, Park Jihee emphasized the importance of approaching branding and marketing in the food service industry through data analysis and explained how the Jaws Food marketing team currently utilizes data.
Park Jihee advised aspiring and junior marketers in the audience, saying, “Even if you face much opposition at first, it is important to persistently persuade the company owner or client.”
Yang Seongwook, CEO of Jogan Marketing and a speaker at the event, shared his thoughts, stating, “Educational services offering solutions for non-face-to-face college entrance interviews are gaining attention,” and added, “As untact becomes normalized, it was a valuable time to explore the value marketers can provide to customers.”
Shin Jinmyung, who participated as a staff member, said, “This is a place to see, hear, and learn insights that are not taught in school, so I believe it will be very meaningful for newcomers to society and aspiring marketers,” and asked for continued interest and support.
Park Yoonchan, the Head Director who hosted the event, also expressed, “It was a precious time to raise awareness of the importance of branding structure design,” and added, “I am glad we were able to create a space to deliver valuable insights untact through collaboration with a radio station.”
Meanwhile, a representative from Cheongnyeon Today, a sponsor of the September monthly meeting, said regarding the event, “Cheongnyeon Marketer’s monthly meetings seem to have established themselves as a culture beyond just a space for young people to share stories and communicate,” and added, “We will continue to strive to support the dreams of junior marketers and young people aspiring to become marketers.”
Jung Seonga, Marketing Director at Tableau Korea, a sponsor, also gave sincere advice to participants, saying, “I believe that working hard at anything will help your career later,” and added, “Many campaigns fail rather than succeed, but these failures will be helpful someday, so don’t be afraid to fail.”
The September monthly meeting was sponsored by the Bank Foundation D.CAMP, Monthly Finance, and Cheongnyeon Today, with support from OB Beer, Tableau Korea, Nitpick, and Perrien.
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