Ace Bed, Hyundai Department Store Kintex Branch Reopens After Renovation

Store Renewal Opening Commemoration: Gift with Purchase by Spending Tier and Discount Promotion

Ace Bed Hyundai Department Store Kintex Branch has reopened after renovation. The photo shows the interior.
[Photo by Ace Bed]

[Asia Economy Reporter Kim Jonghwa] Ace Bed, Korea's representative bed brand, announced the renewal and reopening of its store at Hyundai Department Store Kintex branch located in Ilsan, Gyeonggi-do.

Recently, the department store industry has been introducing various experiential stores to increase new customers and extend the visit duration of customers. In line with this trend, Ace Bed, which is expanding experiential stores to allow customers to fully experience their products, has newly opened the Ace Bed store on the 7th floor of Hyundai Department Store Kintex branch as an approximately 100㎡ (about 30 pyeong) experiential premium shop.

At the customer experience zone set up in Ace Bed Hyundai Department Store Kintex branch, customers can directly experience Ace Bed's premium mattress 'Royal Ace' series. In addition to the Royal Ace line, the renewed store showcases various best-selling Ace Bed products such as ‘Lanotte’, famous as the bed of Park Bogum in Ace Bed advertisements, and the French modern style fabric bed 'Lunato III'.

Ace Bed's premium mattress Royal Ace is a higher model of the popular mattress line Hybrid Tech, featuring Ace Bed's patented 'Hybrid Z Spring' applied in 15 countries worldwide. It also provides the best sleep environment with the '5 ZERO System' that improves sagging, noise, gaps, shaking, and shifting phenomena that interfere with quality sleep, and the ‘Two-Way Cushion System’ that allows use on both sides.

To commemorate the reopening of this store, Ace Bed offers gifts according to purchase amount and abundant discount benefits to customers.

An Ace Bed representative stated, "Ace Bed is expanding and strengthening experiential offline stores based on the philosophy that 'beds must be tried by lying down before purchase.' We expect the newly operated mattress experience zone through the renewal of the Hyundai Department Store Kintex branch to receive great responses from customers in the northwest metropolitan area."