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Hyundai Department Store Starts Fall Regular Sale... Strengthening Mobile Gift Services

September 25 to October 11
Encouraging Customer Distribution Through Joo·Meoni Service

Hyundai Department Store Starts Fall Regular Sale... Strengthening Mobile Gift Services

[Asia Economy Reporter Cha Min-young] Hyundai Department Store announced on the 22nd that it will hold an 'Autumn Regular Sale' at all 15 stores nationwide, including the Apgujeong Main Store, from the 25th of this month to the 11th of next month.


This sale will feature over 300 brands in fashion, accessories, sports, cosmetics, and more, offering autumn season new products at prices 10-30% lower than the initial selling price.


During the sale period, Hyundai Department Store will strengthen its mobile 'Gift Service' and provide shopping support funds to 8 million customers. Plus Points are discount coupons that can be used like cash at Hyundai Department Store and can be downloaded from the H Point app during the sale period. Customers can use Plus Points to receive discounts based on the payment amount when purchasing over 100,000 won during the event. They can also be used for discount events held by individual brands.


The ‘Ju·Money’ service, which allows customers to accumulate gift certificates directly as department store card points in stores without visiting the gift desk, will also be activated. This strengthens shopping benefits that customers can use whenever they want, preventing crowding at once. Additionally, the gift desk will be minimally operated for elderly customers and others who are not familiar with mobile devices. Hyundai Department Store expects that these measures will help prevent many customers from gathering in one place.


Hyundai Department Store will first offer an immediate discount of 10,000 won in H Points for customers who make their first purchase through 'Hyundai Department Store Gift Service' from the 25th to the 30th when purchasing over 150,000 won. The 'Hyundai Department Store Gift Service' allows customers to send gifts via text message by only knowing the recipient’s mobile phone number, even if they do not know the recipient’s address. It is available at about 3,700 fashion and accessory stores (around 600 brands) in all 15 stores nationwide, including the Apgujeong Main Store.


Various discount events will also be held at each store during the sale period. First, the Apgujeong Main Store will hold a 'Men’s Golf Apparel Special Sale' at the 5th-floor event hall from the 25th to the 27th, and from the 29th to the 6th of next month, it will hold an Allergman and Peter Reed bedding exhibition at the basement 1st-floor event hall, offering off-season products at prices up to 40% lower than the initial selling price. The Trade Center Store will hold a 'Men’s Imported and Contemporary Exhibition' from the 9th to the 11th of next month, offering off-season products at 40% lower prices, and the Pangyo Store will hold a 'Home Interior Special Exhibition' from the 5th to the 8th and a 'Samsung Electronics Special Exhibition' from the 9th to the 11th, showcasing home appliances, furniture, and living brand products.


A Hyundai Department Store official said, "This sale is characterized by strengthened promotions using mobile services such as the gift service," adding, "We will maintain the highest level of quarantine so that customers can shop safely during the sale period."


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

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