[LikeItPick] This Summer, If You Want to Feel Excited Again, Try Cozy + Intense Makeup

[Monthly New Arrivals] Makeup Edition

Suku 'Powder Blush Compact', V by Vanilla 'Color Splash Water Tint', Innisfree 'My Color Palette', Benefit 'Hello Happy Air Stick Foundation', Dear Dahlia 'Mesmerizing Moment Collection Palette', Lilybyred 'Juicy Liar Watertint', Curlistudio 'All Day Rise Mascara Curly & Brown', Clio 'Kill Lash Superproof Mascara', Clarins 'Lip Comfort Oil Intense'

[Culture & Life Reporter Eunji Kim] As hot as the August sun. Yet, also cozy. A base like a fluffy and refreshing summer blanket, shadows that gently settle on the eyelids, and blushers and highlighters that shine as if kissed by sunlight even in the shade. Newly released makeup items boast a strong presence and subtle glow. What are the new products this month that make your heart flutter just by looking at them?

Floating above the clouds, as light as air
-Thin and soft Benefit 'Hello Happy Air Stick Foundation'

As light as air. Finishes softly matte. Does not transfer onto masks. Benefit has introduced the must-have foundation for summer heat, 'Hello Happy Air Stick Foundation.' When you think of stick foundations, you might imagine a matte texture and thick consistency, but 'Hello Happy Air Stick Foundation' takes the exact opposite path.

True to its name, it is light and fresh, blending smoothly even after long periods. It pairs best with a bouncy synthetic hair foundation brush. It covers pores, blemishes, and imperfections seamlessly, creating a silky skin texture. Its creamy application makes it easy and quick to apply, even for beginners. Shea butter and fine powder particles add a smooth touch.

'Hello Happy Air Stick Foundation' comes in seven shades: △#1 △#2 △#2.5 △#3 △#4 △#5 △#6, offering a wide range of choices. If you usually use shade 21 in foundations, we recommend testing shade 2.5 of 'Hello Happy Air Stick Foundation.' Benefit 'Hello Happy Air Stick Foundation' 8.5g Like It Pick♥

Moist and elegant melting
-Sensual colors Dear Dahlia 'Mesmerizing Moment Collection Palette'

Vegan beauty brand Dear Dahlia has done it again. They unveiled the eyeshadow palette 'Mesmerizing Moment Collection Palette,' which stimulates the desire to collect with its elegant and luxurious mood. This product features eight color shades, ranging from creamy matte to glossy shimmer and double high glitter textures, allowing for various makeup looks.

Opening Dear Dahlia’s signature enchanting marble + pink packaging reveals dazzling shadows. First, the versatile color combinations impress, followed by admiration for the melting fit that melts smoothly. This is thanks to the high-moisture, soy-derived powder. The 'Mesmerizing Moment Collection Palette' has excellent application, making it a magical beauty item you keep reaching for. The included brush is made of high-tension vegan hair, reflecting Dear Dahlia’s commitment to ethical beauty.

The collection is released in four versions: Dust Pink & Nude shades △Angelic Nude, Moon Shine Color & Gray Brown undertone shades △Moonlight Silhouette, Maxi Gold & Muted Brown shades △Celestial Glow, and Rich Gold & Rustic Bronze shades △Golden Gardis. Dear Dahlia 'Mesmerizing Moment Collection Palette' Angelic Nude 6g / Moonlight Silhouette 5.7g / Celestial Glow 5.9g / Golden Gardis 5.8g Like It Pick♥

Sunset blooming on the eyes, shining salt crystals
-Capturing emotional moments Innisfree 'My Color Palette'
-Translucent see-through glitter 'My Twinkle' [Crystal]

Innisfree has captured the times of sunrise and sunset in 'My Color Palette.' △Shade #1 Before Sunrise expresses the moment when flower petals, covered with morning dew, sparkle on an autumn field. Among them, the buttercream shade is perfect as a base on the eyelids. It helps other eyeshadow colors to show better pigmentation. It includes basic eye makeup colors such as chocolate, deep brown, and gold glitter, making it a must-have for those looking for a 'daily eyeshadow palette.'

△Shade #2 Before Sunset expresses the time when the sunset dyes the world red with eight colors. Compared to #1, it is more intense. This palette creates a deeper, richer, and more seductive eye look. Especially, the presence of Stardust, Morning Glow, and Burnt Sunset is overwhelming. Even without special skills, applying these pearl shadows on the eyes creates a sparkling, radiant look. Highly recommended for those who want to heat up this summer with a standout color shadow.

Innisfree proudly holds the title of 'glitter hotspot.' With just 'My Twinkle' [Crystal], you can transform into an idol-like sparkling eye look! 'My Twinkle' [Crystal] is a radiant night-type glitter that resembles large, dazzling hexagonal pearls like salt crystals. When gently pressed, it sinks into the skin like jelly. It is a water-type with excellent longevity, sticking closely to the eyelids without dryness. No rubbing needed. Just lightly dab the glitter on your fingertip and press it like a stamp on the eyelids to finish your glitter makeup. The large pearl particles are also great for applying on the inner corners or under the eyes. Innisfree 'My Color Palette' #1 11g · #2 11.1g / Innisfree 'My Twinkle' [Crystal] 1g Like It Pick♥

As if your natural lips
-Beautiful shine Clarins 'Lip Comfort Oil Intense'

No other gloss lasts this long. Clarins 'Lip Comfort Oil Intense' boasts a gorgeous oily shine. This color remains on the lips for a long time. When you think of oil-based lip products, you might imagine 'transfer,' but 'Lip Comfort Oil Intense' has none of that. Whether talking to someone, drinking beverages, or wearing a mask while moving around, 'Lip Comfort Oil Intense' confidently shows its presence on the lips as if it were their natural color and shine.

It is not drying either. You don’t have to worry about the oil becoming flaky or carry lip balm unnecessarily. The applicator is round and plump. If you want a light tint, apply it by dabbing and controlling the amount on the inner lips. The product’s vivid color makes it impressive, allowing you to complete precise lip makeup with a small amount. Clarins 'Lip Comfort Oil Intense' △Rosewood △Pink △Fuchsia △Red 7ml Like It Pick♥

Restrained watercolor pigmentation
-On days you want to shine SKU 'Powder Blush Compact'

Suku 'Powder Blush Compact'

It looks like watercolor paint has spread on the cheeks. Contemporary luxury beauty brand SKU, inspired by glass bead crafts, introduced the 'SKU 2020 AW Color Collection' featuring the 'Powder Blush Compact,' which includes four cheek colors and two highlighters in one palette. SKU’s clear and transparent colors are impressive, making it a makeup item you can’t help but fall for. The four blush colors all hold restrained beauty. They are relatively low in saturation, allowing for calm and dreamy cheek makeup. They also have a moist texture that feels like water droplets might burst when touched.

The two highlighter shades boast shimmering pearls that are good enough to use as eyeshadow. One has shell pearl, and the other beige pearl, both with sparkling pearls that create radiant and lively skin. You can use a highlighter brush or your fingers to create a luxurious glow makeup. Just pick up an appropriate amount on your finger and gently sweep it over the skin to shower that area with glamorous light. SKU 'Powder Blush Compact' 16.5g

Natural, airy, all-day rise
-Each lash defined Curl Studio 'All Day Rise Mascara Curly & Brown'

CURLYSTUDIO 'All Day Rise Mascara Curly & Brown'

Mascara specialist brand Curl Studio’s 'All Day Rise Mascara Curly & Brown' creates naturally lifted lashes one by one. The natural chocolate brown color makes the eyes look pure yet deep. The formula does not clump. Even with multiple touches, the lashes remain glossy. The curved brush delicately coats the lashes, creating thicker volume. Whether you want a made-up or natural look, 'All Day Rise Mascara Curly & Brown' feels light and fresh. Curl Studio 'All Day Rise Mascara Curly & Brown' 8g

Long, lifted lashes
-To the sky high Clio 'Kill Lash Superproof Mascara'

Clio 'Kill Lash Superproof Mascara'

The soft gel formula base and dense curved brush catch even hidden lashes. There is no clumping or tangling. Clio 'Kill Lash Superproof Mascara' creates sleek and voluminous 'Kill Lash' lashes. It lifts even short lash roots straight up and has long-lasting staying power. No powder fallout either. 'Kill Lash Superproof Mascara' has a water-resistant formula that reduces worries about powder fallout and smudging. Clio 'Kill Lash Superproof Mascara' 7g

Matte, fresh human fruit item
-Piquant Lilybyred 'Juicy Layer Water Tint'
-No waste 'Mood Cheat Kit'
-Oil & pore control 'Sebum Lock Pact'

Lilybyred 'Juicy Layer Water Tint' delivers a moist texture to the lips. The water-gel formula spreads softly without dryness, creating a natural gradient the moment you apply it. It does not just turn pink but shows the color as it is, with vivid pigmentation lasting a long time. The 'Mood Cheat Kit' △03 #Coral Holiday is a 9-color eyeshadow palette in grapefruit and coral tones. From matte to shimmer and glitter, every texture is enjoyable to apply. The color combinations are excellent, making it great for daily eye makeup. The 'Sebum Lock Pact' tightly controls oil while blurring pores. It is a transparent pressed powder with high versatility. Lilybyred 'Juicy Layer Water Tint' [Dense Edition] △05 #Pink Lemon Fizz △06 #Rich Sangria 4g / Lilybyred 'Mood Cheat Kit' △03 #Coral Holiday 9g / Lilybyred 'Sebum Lock Pact' 5.5g

Okay even with a mask
-Vibrant Vby Vanilla 'Color Splash Water Tint'

V by Vanilla 'Color Splash Water Tint'

Lips wearing Vby Vanilla 'Color Splash Water Tint' look as if coated with oil. This is because the product’s formula is Oil in Water. 'Color Splash Water Tint' forms a film on the lips to lock in moisture. Although it contains oil, it does not feel greasy. The non-sticky matte finish is the charm point of 'Color Splash Water Tint.' Its light texture makes it a tint you can wear safely even with a mask. The colors are released in six shades, from coral for warm tones, orange, the steady seller indie pink MLBB, to deep wine for cool tones. Vby Vanilla 'Color Splash Water Tint' △CR01 Coral Fizz △OR01 Orange Squeeze △PK01 Mellow Pink △PP01 Crush Plum △RD01 Bloody △RD02 Red Like 4.6g

Photo by Guest Reporter Jeongjun Seo