Shinhan Bank, Recruiting Financial Education Content for Elementary School Students

'Please Share Your Personal Allowance Management Tips' Implementation
Recruiting Videos on Allowance Management Tips Practicable in Daily Life for Elementary School Students

[Asia Economy Reporter Kangwook Cho] Shinhan Bank announced on the 14th that it will hold an event called "Share Your Own Allowance Management Know-How," which recruits financial education content in daily life that elementary school students can watch and learn from.

This event invites videos of allowance management know-how created by elementary school kid creators. Elementary students who wish to participate can choose one topic from ▲how to keep an allowance ledger ▲tips for earning allowance ▲my saving habits, create a video, upload it on personal social network service (SNS) channels such as YouTube and Instagram with hashtags #ShinhanBank #ShinhanBankKidsCreator #FinancialEducation, and then submit an application form through Shinhan Bank’s official SNS.

Shinhan Bank will select excellent works from the submitted videos and provide prizes including 1st place iPad (1 person), 2nd place AirPods Pro (2 people), and 3rd place Google Play gift card worth 10,000 KRW (50 people). With the consent of participating students, the videos will be used as educational content for the Shinhan Online Financial Education Center.

The recruitment period is until the 31st of this month, and detailed information can be found on Shinhan Bank’s Beautiful Bank website and official SNS channels (Instagram, Facebook).

A Shinhan Bank official said, "This event was planned to create an opportunity for elementary school students to approach financial life with interest through practical daily life actions," adding, "We plan to continue providing financial education content that is practically helpful through the Shinhan Online Financial Education Center."

Meanwhile, last year Shinhan Bank opened the Shinhan Online Financial Education Center and has been providing financial education content that is practically helpful by segmenting the target audience by generation through its official YouTube channel.