Ladygagu Captures 'Mom's Heart' with 'BEST Parenting Items'

Market Entry with New Product Launch of 'Skandic Separable Bunk Bed' on the 17th

Scandic separable bunk bed.
[Photo by Ladygagu]

[Asia Economy Reporter Kim Jong-hwa] Lady Furniture is capturing the 'mom's heart' with the best childcare items chosen by mothers.

Lady Furniture's children's beds, the 'Scandic Daybed' and 'Scandic Coco Bed,' are already considered essential items by mothers. With differentiated advantages such as eco-friendly solid wood materials, natural coatings, and sizes and weight capacities suitable for both parents and children, they are receiving positive responses from customers with young children.

Furniture that helps with childcare itself is also popular. The 'Scandic Family Dining Table' functions as a dining table but also serves as a study desk to assist children's learning. The table and chairs are designed low so that children can sit comfortably, promoting concentration.

As childcare-related products become hits, Lady Furniture is expanding its 'childcare item' lineup. On the 17th, they plan to launch the 'Scandic Separable Bunk Bed.' The plan is to broadly expand the target users and market from infants and toddlers to children.

The new Scandic Separable Bunk Bed is a children's bed that allows two super single-size beds to be combined or separated for use, offering high versatility. It features a sturdy structure, sophisticated colors and design, and excellent price competitiveness, making it highly marketable.

The market response is already hot. Just two days after starting recruitment for a pre-experience group, over 50 applicants have gathered. Positive reviews and purchase inquiries are also coming through Lady Furniture's official online channels. There are plans to launch children's wardrobes and other products in the second half of this year.

A Lady Furniture representative said, "Since one of the main interests of our key customer base is childcare, we have repeatedly reflected on and considered what products and functions our consumers want," adding, "We will continue to strive to be the consistent choice of childcare moms through more meticulous approaches."