[Asia Economy Intern Reporter Kim Seul-gi] Davichi's Kang Min-kyung addressed the controversy over 'YouTube sponsorship,' stating, "I hope there are no misunderstandings."
On the 15th, Dispatch reported, "Kang Min-kyung cleverly incorporated PPL (product placement) through her personal YouTube channel 'Kang Min-kyung.' Everything she ate, wore, or held in her daily life videos was actually paid advertising."
In response, Kang Min-kyung explained on her social network service (SNS), "The underwear sponsorship was agreed upon after receiving a proposal to edit and use it later in YouTube content. The video itself was not an advertisement, and the subsequent agreement involved using the company’s mall or sponsored ads. I judged there was no need to mark it in my video."
She added, "I hope there are no misunderstandings. For the parts where I received YouTube sponsorship, I clearly indicated sponsorship, and for the parts where advertisements were conducted, I marked them as advertisements either within the video or in the 'See More' section of the video."
Meanwhile, Kang Min-kyung made headlines last month on the 29th by launching the shopping mall 'Avie muah.'
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