LG Household & Health Care O Hui, The First Geniture Essential Limited Edition Release

[Asia Economy Reporter Yujin Cho] LG Household & Health Care (CEO Cha Seok-yong) announced on the 12th that it has launched the third edition of O Hui's Time for Love Collection, 'The First Geniture Cell Essential Source Romantic Emerald Edition.'

This edition was inspired by a romantic love story in which an Indian king promised to bring the moon to his beloved. A Maharaja (ruler) of India fell in love with the beautiful dance moves of a Spanish dancer and, after passionate courtship, took her as his queen, culminating in their union as a married couple.

The Romantic Emerald Edition draws inspiration from the fairy-tale-like story of the beloved who cherished a moon-shaped emerald jewelry, gifted by the king as a symbol of love, as a lifelong lucky charm. The beautiful green-hued moon is embodied in the bottle and package design as a symbol of courage.

The First Geniture Cell Essential Source is a water-type first essence containing over 90% of Cell Source™ ingredients, which are rich in skin-nourishing components. It cares for the skin’s moisture, elasticity, and transparency, imparting an elegant glow to the skin.

It helps enhance the absorption of skincare active ingredients in the next step, penetrating the skin densely to create smooth and firm skin. Additionally, it adds vitality to the skin by combining O Hui’s proprietary ‘Signature 29 Cell™’ ingredient and Transkin technology, which improves skin absorption.

Meanwhile, O Hui, an emotional dermatological cosmetics brand, is presenting the Time for Love Collection this year, inspired by jewelry that carries noble love stories remembered over centuries. This collection specially showcases the 'The First' line.