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Hamilton X Movie 'Tenet' Popup Store Open

Hamilton Partners with Christopher Nolan's New Film <Tenet>... Commemorative Popup Store Opens
Hamilton Unveils Special Edition for <Tenet> in Korea for the First Time
Hamilton X Tenet Special Edition, 'Khaki Navy Pillowzero' Limited to 888 Pieces

Hamilton X Movie 'Tenet' Popup Store Open Photo by Hamilton

Watch brand Hamilton is operating a pop-up store at Lotte Department Store Main Branch from July 6 to 19 to commemorate its appearance as the official timepiece of the movie .


Hamilton is unveiling the timepiece from the movie , created through a partnership with Hollywood, for the first time in Korea through this pop-up store, and will also exhibit museum watches that have appeared in Hollywood films.


Since the 1932 film , Hamilton has appeared in over 500 films and played a central role in the film industry. This pop-up store features watch exhibitions along with various events and benefits.


Hamilton, partnering on the upcoming Christopher Nolan film in what will be its largest partnership to date, showcases a custom watch with special functions through close collaboration between the brand’s design team and the production team. The ‘Khaki Navy Belowzero’ special edition, inspired by the film, can be found at the Hamilton X movie pop-up store.


Hamilton X Movie 'Tenet' Popup Store Open Photo by Hamilton

The ‘Khaki Navy Belowzero’ special edition, completed after 18 months of development and production, is made with a lightweight titanium case and features a seconds hand in blue or red, the main colors of the movie .


Additionally, the special package designed by production designer Nathan Crowley features colors inspired by design elements from the film. Notably, this special edition is limited to 888 pieces per color, using the palindrome number 888, which reads the same forwards and backwards and commemorates the movie’s title.


Meanwhile, Hamilton’s timepieces have maintained a close relationship with Hollywood films, including the Murphy watch from Christopher Nolan’s and the first digital watch designed for Stanley Kubrick’s iconic work <2001: A Space Odyssey>. These watches have played decisive roles in various films, deeply inspiring audiences.


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