"Mobile Hospital Reservation 'Ddokdak' to Secure 10 Million Members"

Song Yongbeom, CEO of Vibros, Aspires to Lead a Healthcare Platform Responsible for National Health

CEO Song Yong-beom, born in 1983, majored in Computer Engineering and Business Accounting at Sejong University. He was in charge of corporate finance and advertising analysis system development at SBI Savings Bank and Nielsen Korea. In December 2013, he founded Vibros and, after more than three years of preparation, launched Tokdak in 2017.

"By next year, we aim to secure 10 million registered members and leap forward as a healthcare platform responsible for the nation's health." Song Yongbeom (37), CEO of Vibros, emphasized completing the 'value chain' as a healthcare platform that provides 'convenience' in managing health. Founded in 2013, Vibros developed 'Ddokdak,' a simple hospital reservation and reception service, signing exclusive contracts with major domestic Electronic Medical Record (EMR) companies, pioneering the mobile medical reception market, and confirming its potential by securing over 4 million members. Now, CEO Song believes that completing the value chain through Ddokdak?linking mobile prescriptions, medication guidance services, easy medical fee payments, and real insurance claims?will accelerate growth. Vibros' strategy is also expected to create a case where startups achieve market success through untact (contactless) business.

On the 15th, CEO Song said, "Currently, 13,000 hospitals are registered with Ddokdak, and half of all pediatric clinics use Ddokdak," adding, "Our initial goal is 30,000 primary care hospitals." By enabling real-time monitoring of waiting patients and mobile reception, Ddokdak minimizes the time patients have to wait at hospitals. Last year, the number of completed medical consultations through Ddokdak exceeded 5 million. Currently, there are 4.1 million registered members, with over 1 million new members added in about four months since January this year. CEO Song explained that the impact of the novel coronavirus (COVID-19) has brought attention to untact services, rapidly increasing members using Ddokdak to reduce secondary infections at hospitals. The reuse rate is also over 90%. Notably, 1.1 million members, more than half of children under six born after 2015, are registered. CEO Song said, "Parents of young children are familiar with mobile devices and frequently visit hospitals for essential vaccinations, making them active users of Ddokdak."

This also reflects CEO Song's personal experience. As a father of two, he conceived the mobile reservation and reception service to solve the inconvenience of waiting over 30 minutes after registering at pediatric hospitals. He anticipated that this system would reduce waiting times for patients and decrease the workload for medical staff. Ddokdak's hospital consultation and reservation services gained momentum as Vibros signed exclusive contracts with 14 EMR companies, integrating with systems managing patient reception, payment, and prescriptions at hospitals. The top four domestic EMR companies have also invested in Vibros, and their combined market share reaches 80%. This means many hospitals are accessible through Ddokdak, with continuous expansion possible.

However, CEO Song is not satisfied with this and is preparing the next step toward the vision of "health becoming convenient." He explained, "I see Ddokdak as creating tools that make health convenient. Vibros' role is to develop convenient healthcare tech tools for areas outside the professional domain performed by medical staff." He also revealed specific plans. CEO Song said, "In the second half of this year, we will launch 'Ddokdak Pay,' a convenient payment system that automatically processes medical fee payments, receives prescriptions, and allows patients to send them to pharmacies to pick up medicines immediately." Subsequently, they plan to build a system enabling real insurance claims entirely through Ddokdak. He said, "Our priority is to complete the value chain that encourages platform usage," adding, "Creating a platform ecosystem with 10 million users by next year is important."

CEO Song and Vibros' strategy naturally connects to the untact business gaining attention after COVID-19. He emphasized, "Untact is a major trend of the era," adding, "Since we fundamentally aim for a healthcare mobile ecosystem, reception, medical questionnaires, and payments inevitably move to untact via mobile."