Two Types of Fruit Bar Ice Cream
Three Types of Small-Pack Frozen Fruits, etc.
[Asia Economy Reporter Minyoung Cha] Emart24 is continuously launching well-being dessert products for the summer season.
On the 8th, Emart24 announced that it will introduce summer products including two types of fruit bar ice creams and three types of small-pack frozen fruits.
This year, in line with consumer trends seeking healthy flavors, they have increased the content of real fruit and lowered the calories in the ice creams, as well as introduced frozen fruit products that can be enjoyed as is.
I'me’s two types of ‘Geudaero Fruit Bar’ (Strawberry and Pear) have a high fruit content, allowing consumers to enjoy the crunchy texture and sweetness of the fruit. These products use local specialties: ‘Strawberry Geudaero’ contains Nonsan strawberry puree, and ‘Pear Geudaero’ contains Naju pear. Strawberry Geudaero has 162 kcal, and Pear Geudaero has 75 kcal, making them low in calories. The price is 1,500 KRW.
Along with this, three types of small-pack frozen fruits (Blueberry, Mango, Cherry) are also introduced. These products are made by washing each piece of fruit, cutting them into bite-sized pieces, and then flash freezing them. They can be eaten by adding to salads or yogurt, or blended with milk to enjoy as smoothies. They can be consumed immediately without peeling the fruit skin and are packaged in 200g small packs. The price is 3,300 KRW each.
Im Suyeon, buyer of Emart24’s Daily Team, said, "We have launched well-being dessert products that can be enjoyed healthily without worrying about calories in the summer," and added, "We plan to continue introducing differentiated products that match trends in the future."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
