[Asia Economy Reporter Hyunseok Yoo] Linos' global lifestyle bag brand Kipling announced on the 1st that it has completely revamped its official online mall.
The Kipling official online mall, redesigned for the first time in five years, features a user-friendly interface (UI) that enhances convenience.
To allow customers to grasp the key products of the season at a glance, the main products and representative product images by category were placed prominently. Additionally, the menu structure was reorganized and filter functions were added to help customers easily find desired products and information. Furthermore, considering various device environments such as smartphones and tablets, responsive web technology was applied and the screen was expanded wider than before.
A Kipling representative said, “As the importance of online channels has increased, we revamped the homepage to activate the official online mall and expand the customer base loyal to Kipling. We will also hold various events exclusively on the official online mall to increase the influx of new customers as well as existing ones.”
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