[Asia Economy Reporter Choi Saeng-hye] Korea Yakult announced on the 1st that it will launch two types of premium home meal kits, ‘It’s On Lamb Meat Meal Kit.’
The two new products are made using lamb meat (less than 6 months old) raised in the clean areas of New Zealand. Lamb has tender meat and is mainly used in luxury hotels and lamb specialty restaurants. It has less distinctive meat odor, so even people sensitive to smell can enjoy it without burden. Unlike existing lamb products that focus on raw meat, these kits include sauces and garnishes for convenience.
The ‘Lamb Rib Steak’ is an authentic lamb steak made with carefully selected shoulder rack. The shoulder rack is a popular cut among domestic consumers due to its mild flavor and good texture. It contains mint sauce that pairs well with lamb, and vegetable garnishes such as freshly prepared asparagus, onions, and mushrooms. Butter and herb seasoning that enhance the flavor are also included.
The ‘Jingisukan Lamb Grill’ is a Hokkaido-style lamb dish. It was developed to allow consumers to easily enjoy a dish usually served at specialty restaurants at home. It features chewy loin (chuck tender) topped with abundant vegetables. You can enjoy it with spicy cumin and soy sauce with vinegar according to your preference.
The price of each product is 34,900 KRW for the Lamb Rib Steak and 31,900 KRW for the Jingisukan Lamb Grill. Based on a serving for two people, it offers excellent cost-effectiveness compared to lamb specialty restaurants. It can be cooked using a regular frying pan or air fryer, and the recipe is provided.
Korea Yakult is holding a 15% discount event on the two new products until the 30th to commemorate the launch. Currently, Korea Yakult sells a total of 44 types of meal kits.
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