Representative High Value-Added Cargo
[Asia Economy Reporter Yoo Je-hoon] SM Line announced on the 26th that it has achieved the number one position for orange shipment volume on the US Long Beach (LA)~Korea route for three consecutive years.
According to SM Line, an analysis of data from the US logistics aggregation site JOC on the 25th showed that SM Line accounted for about 51% of the total orange shipment volume on the Long Beach~Korea route in the first quarter (January to March) of this year, ranking first on the route.
Furthermore, SM Line maintained the number one position with a 24% market share in shipment volume on the entire US West Coast~Korea route during the same period.
Oranges from California, USA, are transported in refrigerated containers to maintain freshness, making them a representative high value-added cargo for which shipping companies operating the Americas route compete to attract. To secure orange cargo, SM Line concentrated company-wide capabilities through domestic and local sales organizations and responded promptly by supplying refrigerated containers locally in line with the orange shipping season.
Since starting calls at Oakland, USA, in cooperation with the shipping alliance '2M' from April, SM Line expects to secure more volume in next year's shipping season. Park Ki-hoon, CEO of SM Line, stated, "Despite external adversities such as decreased cargo volume due to COVID-19, we attracted high value-added cargo and improved the company's profitability," adding, "We will attract even more volume next year."
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