BJPeoples Launches New Marketing Platform 'PlayUp' Service

CPA advertising comprehensive platform company ‘BJ Peoples Co., Ltd.’ announced the official launch of its new marketing platform ‘PlayUp’ on the 7th.

PlayUp is a media-target-based marketing platform that allows publishers (influencers, bloggers, marketers, etc.) who want to experience a high level of earnings to easily sign up by simply completing a mobile phone verification step.

Additionally, unlike the CPA (Cost Per Action) method previously used by BJ Peoples, PlayUp operates on a CPV (Cost per View) basis, generating immediate revenue based on the number of video plays (views). Notably, unlike BJ Peoples’ previous marketing platform which was limited to media such as blogs, cafes, and knowledge-sharing sites, PlayUp offers the advantage of allowing activities on any online media without restrictions.

A representative from PlayUp stated, “PlayUp generates immediate revenue without the long wait time for revenue confirmation seen in CPA (Cost Per Action) or CPS (Cost per Sale) models, and its high accessibility to revenue generation means even beginner publishers can easily earn income.” They added, “As a new platform confidently launched by BJ Peoples, there will be full support provided to publishers promoting through it.”

Finally, they expressed hope that “the emergence of a platform with a new charging method will serve as a stepping stone toward higher earnings for marketers who have been exhausted by the established advertising methods in this changing era.”